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Erin Bass
Dothan, AL
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Six years and more than 2,500 clients later, helping women discover their best colors and unique dressing formula never gets old — it is my passion and my purpose. I believe every woman deserves to walk in the fullness of her God-given beauty, and my work is dedicated to making that a reality.Through personalized color analysis and style guidance, I help women uncover what makes them uniquely radiant, empowering them to express their true selves with confidence and intention. This experience is about identity, purpose, and stepping boldly into the life you were created to live.When a woman knows her colors and owns her style, she begins to believe that her goals, dreams, and the very assignment she was placed on this earth to fulfill are truly within reach.
Stop Standing in Front of a Full Closet Wondering What to Wear
Getting dressed shouldn't feel frustrating.
Have you ever looked at a closet full of clothes and felt like you had nothing to wear? Do you find yourself buying items you love in the store, only to leave them hanging unworn in your closet? Have you noticed certain colors make you look tired, washed out, or simply not like yourself?
The truth is, it's usually not your body, your age, or your wardrobe that's the problem. More often than not, you're simply wearing colors and styles that aren't working in harmony with you.
At House of Colour, we use a science-based process to discover the colors, styles, and clothing shapes that naturally complement your unique features, personality, and lifestyle. When you understand what works for you, getting dressed becomes easier, shopping becomes more intentional, and your confidence grows.
Whether you're preparing for an important meeting, a special event, a career change, retirement, weight fluctuations, or simply want to feel more like yourself again, we'll give you the tools to create a wardrobe you truly love.
When you wear the right colors and styles, you make a powerful first impression before you ever say a word. You walk into a room with confidence, knowing that what you're wearing reflects who you are.
Imagine opening your closet each morning and knowing exactly what looks great, feels great, and represents the best version of you.
That's the power of House of Colour.
Color Analysis: The First Step to Looking and Feeling Your Best
A Color Analysis is so much more than finding out whether you're a Spring, Summer, Autumn, or Winter. It's an eye-opening experience that helps you discover the colors that naturally make you look healthier, more vibrant, and more confident.
Using 144 precision-dyed drapes in natural lighting, I'll guide you through a science-based process to determine the colors that work in harmony with your unique skin tone, hair, eyes, and features. You'll watch the transformation happen right before your eyes as certain colors brighten your complexion, smooth your skin, and bring out your natural beauty.
One of the most exciting parts of the experience is discovering your best makeup shades. Many women have never been shown how much of a difference the right blush and lipstick can make. During your session, you'll try House of Colour's seasonally coordinated makeup and learn how a few simple products in the right shades can instantly bring your face to life, creating a polished and natural look without feeling overdone.
You'll also discover your WOW colors—the shades that help you make a memorable first impression, whether you're walking into a business meeting, attending a special event, going on a date, or simply showing up confidently in your everyday life.
Before you leave, you'll receive your personalized fabric swatch fan, detailed color guide, and access to digital tools that help you confidently select clothing, accessories, jewelry, metals, eyewear, makeup, and even denim. You'll know exactly what to shop for, what to avoid, and how to build a wardrobe that works together effortlessly.
Most importantly, you'll leave with the confidence that comes from knowing exactly what works for you—making getting dressed each day simpler, shopping more intentional, and helping you show up as the very best version of yourself.
Style Analysis: Discover the Clothes That Tell Your Story
Once you've discovered your best colors, the next step is learning how to wear them in a way that feels authentic to you.
Style Analysis isn't about following trends, dressing your age, or trying to look like someone else. It's about understanding the unique combination of your body architecture, personality, lifestyle, and the image you want to project to the world. Together, we'll uncover what makes you uniquely you and create a roadmap for getting dressed with confidence.
During your Style Analysis, we'll explore your natural lines, proportions, face shape, lifestyle needs, and Clothing Personality to determine the silhouettes, fabrics, details, accessories, and outfit combinations that feel most harmonious on you.
The result is a wardrobe that works for your real life, a closet full of pieces that mix and match effortlessly, and the confidence that comes from knowing your clothes truly represent you.
When your style is aligned with who you are, getting dressed becomes less about following rules and more about showing up as your most authentic self every single day.
Your Style Journey Doesn't End Here
Color and Style Analysis are the foundation of everything we do, but they are just the beginning of your journey. My goal is not simply to help you discover your best colors and styles—it's to become your trusted partner as you build a wardrobe and personal image that truly reflects who you are.
As your needs evolve, I offer ongoing services including closet edits, personal shopping, color and style refresh, advanced color sessions, capsule wardrobe design, vacation packing, and seasonal shopping resources tailored to your color season. Together, we'll refine your wardrobe piece by piece, helping you make intentional purchases, eliminate closet clutter, and create outfits that work for your lifestyle and goals.
This long-term relationship is about more than clothes. It's about giving you the knowledge, tools, and confidence to show up as the most authentic version of yourself every day. When your wardrobe reflects who you are on the inside, getting dressed becomes easier, shopping becomes smarter, and confidence becomes second nature.
Why I Do What I Do
My journey with House of Colour began when I was 40 years old, raising two young children and working in corporate America. Like so many women, I wanted to look polished and put together, but I needed it to be simple, practical, and affordable. I was constantly shopping, yet I never felt satisfied with my wardrobe. My closet was full, but I still felt like I had nothing to wear and lacked confidence in the choices I was making.
Everything changed when I had my colors done. For the first time, getting dressed felt easy. I had a clear roadmap and knew exactly which colors would help me look healthy, vibrant, and confident. Then I experienced Style Analysis, and it was just as transformative. I finally understood how to dress my unique body, create balance and proportion, and why certain pieces in my closet had always worked while others never felt quite right.
Once I combined color and style, everything clicked. I spent less money, made fewer shopping mistakes, had more outfits to wear, and felt more confident than ever before. Most importantly, I felt like myself.
That experience changed my life so profoundly that I knew I wanted to help others experience the same transformation. Six years later, I have had the privilege of helping more than 2,500 men and women discover their best colors, understand their unique style, and build wardrobes that truly work for them. There is nothing I love more than watching someone see themselves in a new light and gain the confidence that comes from knowing exactly how to show up as the most authentic version of themselves.
Today, my mission is simple: to help you spend less time stressing about what to wear, less money on clothes that don't serve you, and more time feeling confident, comfortable, and completely yourself.
My Services
I offer a variety of services to help you look and feel your best from my in home based studio. I also have the flexibility to travel to clients — email me to learn more about the details and arrangements for that option. For
Color Analysis
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Get dressed every day with purpose, ease, and JOY! A color analysis provides you with life-changing information. Using precision-dyed drapes and my extensive training I will prove to you the value of knowing your season; a palette of colors customized to your unique undertones. We apply this information to women, men, and children of all races, ethnicities, and genders. Your season will never change so this is information you can carry with you for a lifetime.
There are three parts to every color session. First is our world-class, scientific draping process that we have refined for excellence and accuracy over the past four decades. Next, I will provide advice on jewellery, watches, glasses, and when applicable: hair and makeup based on your season. Our makeup products will take the guesswork out of choosing colors that highlight your natural beauty. Finally, we'll dive further into your season and choose the best colors for your casual and professional life, discovering your list of WOW colors.
You will leave your appointment with a fan of your seasonal swatches and a brochure full of tips and reminders specific to you that you can reference later to make shopping and wearing your new colors a confident experience!
You should arrive at your analysis free of spray tans and makeup for optimal accuracy. No pictures will be taken without permission, nor are they shared on social media without your consent.
Style Analysis
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Discover the science behind personal style by unlocking the power of you. During a style analysis, I'll teach you how to combine who you are with how you dress so you can step out into the world looking fabulous as your authentic self. We consider your proportions, personality, and preferences to give you a style framework- we call this a “Clothing Personality. You will confidently know which fabrics, prints, patterns, and accessories, necklines, details, and silhouettes flatter your unique body architecture best. Because we factor your personality into this framework, our style analysis goes a step further to help you identify how you feel in different styles and pieces so your clothing not only looks great but also represents who you are.
For this appointment, you’ll bring 5–10 items from your closet that you LOVE and 5–10 that make you wonder why you don’t feel good when putting them on. We'll use this information to help you discover why you gravitated toward and loved certain pieces and what it is about the others that weren't working for you, so you save time and money in the future! At House of Colour, we believe clothing needs to be adjusted to you, not the other way around. It is our goal to make sure you feel your most confident as who you are and how you look right now.
You’ll leave with a book with detailed information specific to you that we'll fill out during the appointment and a Clothing Personality card with keywords that will help guide you when shopping. If you've already had a color analysis, this card can be inserted into your fan which will make shopping easy and efficient!
Advanced Color Analysis
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Advanced Color Analysis is an opportunity revisit your season, refresh your seasonal color knowledge and build upon the foundation of your personal color analysis. It’s something you may want to explore at least three to six months after your initial House of Colour color analysis (I am happy to discuss ideal timing with you).
During this appointment, we'll dive deeper into the specifics of your season and show you color combos, and more makeup options, and provide guidance specific to you.
You will leave your appointment with an Advanced Color guide in your season where we will log all color and make up combinations (we rate them too!) for future reference. You may pair this guide with your fan and color brochure you received at your first color analysis to further customize your look.
Sessions take approximately two to three hours and we will review 40+ color combinations in your season.
Wardrobe Edit
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This appointment is designed to take the knowledge you gained in your color and/or style appointment and apply it to your own specific wardrobe. I will help you filter through the pieces you don't wear so you can donate them and provide joy to someone else and keep your own closet free from clutter so you can better mix and match pieces in your wardrobe to create more looks with fewer items.
Personal Shopping
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My House of Colour personal shopping service will make finding new clothing, shoes, jewellery and accessories hassle-free. As your personal stylist, I will be offering you my time, via this service, as your very own personal shopper. You can personalize how I use this time so that it is completely tailored to your objectives and desires.
Whether you are looking for the perfect outfit for a special event, refreshing your closet for the latest season, or just want expert guidance on how to continue looking your best, my personal shopping services are shaped around you and your goals.
There are a number of ways for you to personalize our House of Colour personal shopping service, for example:
- We can shop together in person
- I can conduct online personal shopping for you, buying items that I know work with your unique features, characteristics and personality
- I can undertake online personal shopping for you, saving items I believe would illuminate you and you can browse and buy at your own pace later.
Let me help you get to clothes you love faster, easier and with my expert guidance, so you can wear what fits, what flatters, and what feels like you with ease.