Jessica Berg

Jessica Berg

Kalona, IA

Never doubt the power that color and personal style can hold. 

Jessica Berg

I am happy you are here!

I once felt lost in my day to day clothes through life changes and well, age, which I think most people can relate to! I would buy things that I liked on other people but felt disappointed when I didn't feel great in them myself. Together the right colors and personal style gave me the confidence to have fun with dressing and truly enjoy putting myself together. My clothes reflect who I am and how I want others to see me. I stopped hiding behind my clothes and now it's your turn to do the same! 

Makeup Curated for YOU

Makeup curated for you? Yes, Please! Each session includes full makeup time where I show you the latest tips and tricks along with the shades that work for you. No more lipstick that just doesn't feel right. This makeup is curated by season to enhance you. This is one of the top things my clients come in excited for. How often do you get your makeup done or shown how to apply it? Typically.. not at all! This is why your color analysis session is truly full service. Sit back and enjoy while I do the work for you but making it easy to take home. 

Jessica Berg

Kalona

 My studio is located just outside of Kalona, IA with stunning views while you enjoy your session. Here in the studio my goal is to help you find the colors and styles that work best for YOU! Now is the time to grab a friend and stop wondering how you can show up your best and start doing it!

Kalona is just south of Iowa City and has a lot of charming stores, coffee and great finds! Take a little extra time when you come to visit and explore our downtown area or grab lunch after your session at one of the local restaurants. 

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My Services

Check out all I have to offer below

Color Analysis

Get dressed every day with purpose, ease, and JOY! A color analysis provides you with life-changing information. Using precision-dyed drapes and my extensive training I will prove to you the value of knowing your season; a palette of colors customized to your unique undertones. We apply this information to women, men, and children of all races, ethnicities, and genders. Your season will never change so this is information you can carry with you for a lifetime.

There are three parts to every color session. First is our world-class, scientific draping process that we have refined for excellence and accuracy over the past four decades. Next, I will provide advice on jewellery, watches, glasses, and when applicable: hair and makeup based on your season. Our makeup products will take the guesswork out of choosing colors that highlight your natural beauty. Finally, we'll dive further into your season and choose the best colors for your casual and professional life, discovering your list of WOW colors.

You will leave your appointment with a fan of your seasonal swatches and a brochure full of tips and reminders specific to you that you can reference later to make shopping and wearing your new colors a confident experience!

You should arrive at your analysis free of spray tans and makeup for optimal accuracy. No pictures will be taken without permission, nor are they shared on social media without your consent.

Color Analysis for an Individual or Group Session 

 

Color analysis is the process of using a scientifc based method to determine the undertones of you skin. Your undertones do not change which is pretty cool to know that once you invest in this service, the benefits will last a lifetime. What does it impact? It can help enhance your presence, smooth out the appearance of fine lines, increase brightness under your eyes and a whole lot more! Color will change the way you shop. 

Style Analysis

Discover the science behind personal style by unlocking the power of you. During a style analysis, I'll teach you how to combine who you are with how you dress so you can step out into the world looking fabulous as your authentic self. We consider your proportions, personality, and preferences to give you a style framework- we call this a “Clothing Personality. You will confidently know which fabrics, prints, patterns, and accessories, necklines, details, and silhouettes flatter your unique body architecture best. Because we factor your personality into this framework, our style analysis goes a step further to help you identify how you feel in different styles and pieces so your clothing not only looks great but also represents who you are.

For this appointment, you’ll bring 5–10 items from your closet that you LOVE and 5–10 that make you wonder why you don’t feel good when putting them on. We'll use this information to help you discover why you gravitated toward and loved certain pieces and what it is about the others that weren't working for you, so you save time and money in the future! At House of Colour, we believe clothing needs to be adjusted to you, not the other way around. It is our goal to make sure you feel your most confident as who you are and how you look right now.

You’ll leave with a book with detailed information specific to you that we'll fill out during the appointment and a Clothing Personality card with keywords that will help guide you when shopping. If you've already had a color analysis, this card can be inserted into your fan which will make shopping easy and efficient!

Style Analysis for Individual or Group Session

 

A style analysis session is very in depth process where I use a variety of methods to determine what is called your clothing personality. A clothing personality (CP) is dictated by many different parts and are a group of words that will help you dress yourself successfully. This process includes a personality quiz to help understand more about you, measurements so that we are enhancing our bodies and honoring them along with trying clothes on! The try-on portion is where we play around with the clothes you already have in your closet, bringing items in that you love and some that you just are not sure why they don't love you back. Our bodies are all unqiue and so let's find how to dress for confidence and success. 

Wardrobe Edit

This appointment is designed to take the knowledge you gained in your color and/or style appointment and apply it to your own specific wardrobe. I will help you filter through the pieces you don't wear so you can donate them and provide joy to someone else and keep your own closet free from clutter so you can better mix and match pieces in your wardrobe to create more looks with fewer items.

A closet cleanout is available once you have completed your color and style analysis. I use both of those sessions to then help you clean your closet out and make it efficient! We don't all have time to neatly organize and stay on top of how many tops and accessories we have in there, so let me help! This session is very helpful before the seasons change so that you know what you need to add or chuck. These sessions are booked by contacting me directly. 

Testimonials

What my clients say.

“For the first time in my life I went shopping and loved every minute of it! I knew exactly what colors and textures to pull…

View Testimonial

“For the first time in my life I went shopping and loved every minute of it! I knew exactly what colors and textures to pull and I knew right away what to buy when I was trying them on! The gift you've given me through colors and style is life changing! It brings tears to my eyes. In one shopping trip I can see how it will save me money and so much time and free up my mind not having to make so many decisions! For the first time in my life I have confidence spending my money and picking clothes that fit me well!” 

Michaela Tinnes

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